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Tools of a DTC Marketer
newsletter article “DTC: Direct to Consumer, Definitions to Conclusions,” Direct to Consumer (DTC) approaches ... with customers, as well as optimizing the site. Direct Mail Tools allow automated marketing campaigns ...- Authors: Matthew Wolf
- Date: Aug 2021
- Competency: External Forces & Industry Knowledge
- Publication Name: News Direct
- Topics: Technology & Applications>Software; FinTech & InsurTech>Customer acquisition
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Hagerty Does It Well
their approach considers what their customers really care about. Their videos have nothing to do with insurance—they're ... Instead, asking the question “what do our customers care about deeply?” might be the key to them earning ...- Date: Aug 2022
- Competency: External Forces & Industry Knowledge; Professional Values; Strategic Insight and Integration
- Publication Name: News Direct
- Topics: General Insurance (Property & Casualty)>Marketing and distribution - General Insurance; Technology & Applications; Technology & Applications>Social media; Technology & Applications>Audio-visual
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Back to Basics: Distribution Channel Overview
Back to Basics: Distribution Channel Overview Distribution channels matter because they ... commissions. Another distribution channel would be direct sales. This can be done through phone calls, in-person ...- Date: Apr 2024
- Competency: External Forces & Industry Knowledge; Relationship Management
- Publication Name: News Direct
- Topics: Actuarial Profession